How to Start a Profitable D2C Fashion Brand In India

Start or Scale Your Fashion Brand — With India’s Most Practical D2C Guide

Whether you’re launching your first kurti drop or scaling a full-fledged fashion label, this book gives you the complete strategy to build a profitable, high-conversion clothing brand in India.
From design development to Instagram sales, it walks you through every step of the D2C fashion journey — with clear financial breakdowns, vendor lists, branding tools, and marketing strategies tailored for Indian consumers.

What’s inside:

• Verified market demand, size trends & shopping behavior
• Branding clarity — logo, packaging, tone & story development
• Find the right vendors — Indian & global garment manufacturers listed
• Setup cost, monthly burn, CAC, gross margin & ROI — fully explained
• Shopify + Instagram sales system that brings real orders
• Launch calendar with UGC, waitlists, influencer seeding & Meta ads
• Case studies of Indian fashion startups that scaled from ₹0 to ₹Cr+
• Funding strategy — bootstrap to Series A with pitch prep & grant insights
• Export roadmap — how to sell globally with the right pricing & paperwork

You’re not just selling clothes.
You’re building a fashion brand with clarity, systems & staying power.

This is the step-by-step playbook every Indian fashion founder needs to win.